YouTube has made its likeness detection tool available to all adult creators on the platform.

YouTube Expands Likeness Detection Tool

The feature is designed to identify videos that use a creator’s face or voice through AI-generated deepfakes.

Helps Detect AI Deepfakes

Creators can receive notifications when their likeness appears in potentially manipulated content.

Alerts for Unauthorized Use

The tool aims to help creators fight identity misuse, impersonation, and misleading AI-generated videos.

Stronger Creator Protection

YouTube says the update is part of its broader effort to promote responsible AI use on the platform.

Part of AI Safety  Push

Previously limited in testing, the tool is now available to all eligible adult creators globally.

Wider Rollout for Adult Creators